Agoda Insights Reveal Business Impact of Localization Across Asia’s Rapidly Growing Tourism Sector

Hotels Deploying Advanced Localization Strategies Report Improved Guest Satisfaction and Incremental Bookings SINGAPORE, Dec. 23, 2025 /PRNewswire/ — Digital travel platform Agoda has published findings on how localization is transforming Asia’s tourism landscape, reporting that hotels are tailoring marketing, booking, payment, and service touchpoints to meet the cultural and language expectations of international travelers. The “Tailored […]