How Getting Dropped From a Record Label Helped ‘KPop Demon Hunters’ Songwriters Create Massively Popular ‘Labor of Love’

KPop Demon Hunters is quite possibly the biggest budding franchise to emerge from 2025. However, its path to glory was paved with a “labor of love.” Including songwriter and Rumi voice actress EJAE being dropped from her record label. EJAE—real name Kim Eun-jae—revealed that she “wanted to be a K-pop idol” when she was younger. […] The post How Getting Dropped From a Record Label Helped ‘KPop Demon Hunters’ Songwriters Create Massively Popular ‘Labor of Love’ appeared first on VICE .