TechCrunch Social media follower counts have never mattered less, creator economy execs say
“I think that 2025 was the year where the algorithm completely took over, so followings stopped mattering entirely,” LTK CEO Amber Venz Box said.
“I think that 2025 was the year where the algorithm completely took over, so followings stopped mattering entirely,” LTK CEO Amber Venz Box said.