HEYTEA Partners with POP MART’s Twinkle Twinkle for First Global Simultaneous Launch

SHENZHEN, CHINA – Media OutReach Newswire – 30 December 2025 – Starting December 22, HEYTEA and POP MART’s popular IP Twinkle Twinkle officially launched their global co-branded campaign across HEYTEA stores worldwide. Timed to the Christmas and New Year season, the collaboration is built around the theme “Twinkle Twinkle for Winter.” Centered on the warm […]