How to set communication goals that actually stick: A practical framework for 2026, by Ruth Oji

Last week, we talked about why communication goals fail. The vagueness problem. The motivation trap. The unrealistic expectations. The lack of accountability. If you recognized yourself in any of those patterns—and most of us do—then you already know that simply setting another goal in January won’t change anything. What changes things is setting goals differently. This […] The post How to set communication goals that actually stick: A practical framework for 2026, by Ruth Oji appeared first on Vanguard News .