From jungles to temples: How chefs took over entertainment

The standing of chefs in the entertainment industry has shifted. Once limited to appearing as panelists or assistants to celebrities on cooking programs, they have now risen to take center stage. Following the recent success of Netflix's "Culinary Class Wars" and JTBC's "Chef & My Fridge," also known as "Please Take Care of My Refrigerator," broadcasters are scrambling to cast celebrity chefs. "Culinary Class Wars" went beyond a simple cooking survival show, building individual narratives and worldviews for each chef. The “Black Spoon” versus “White Spoon” concept turned chefs into stars. "Chef & My Fridge" further proved the winning formula by highlighting chefs’ improvisational skills, competitive dynamics and distinct characters. Broadcasters have since jumped into a fierce bidding war to cast chefs. Channel A’s "The Chef and the Hunter" highlights chefs’ survival skills and creativity as they forage for ingredients in the wild. In contrast, Wavve’s new cooking show sets a different tone by combining spiritual practice with food in a Buddhist temple setting. Even the t