Soft men have always existed. Pop culture just spent a long time pretending they weren’t hot. The 2000s and 2010s made “romance” feel like an emotional scavenger hunt, where the prize was a guy who finally texted back with a full sentence. “He’s complicated” meant he had depth. “He’s mean to everyone” got excused as […] The post How the ‘Bridgerton Effect’ Made Soft Men Hot Again appeared first on VICE .