Euler Motors calls for relaxation of auto PLI criteria for EV startups

There is a need to relax criteria for India's PLI scheme for automobiles to enable electric vehicle start-ups to benefit and contribute to the country's green mobility journey, according to Euler Motors Founder & CEO Saurav Kumar. The high ceiling for revenue and investments outlined in the PLI for the auto sector has meant that a company like Euler Motors, despite being among the top players in the electric small trucks and three-wheeler cargo segment, has not been able to participate in the scheme, Kumar told PTI in an interview. As per the eligibility criteria of the auto PLI scheme, an OEM must have a minimum global group revenue of Rs 10,000 crore and invest in fixed assets worth Rs 3,000 crore. "That unfortunately did not incentivise start-ups like us who are equally investing in this space and pushing the technology and R&D at the forefront," he lamented. In terms of products, Euler Motors has both electric four-wheeler and three-wheeler commercial cargo vehicles, which