Korea is expanding its “Culture Day” program from once a month to every Wednesday starting April 1 to encourage more people to enjoy cultural activities in their daily lives, the Ministry of Culture, Sports and Tourism said Wednesday. First launched in 2014, the Culture Day is a national welfare program that provides various benefits and discounts on cultural activities. The expansion of this program was legally finalized following the approval of an amendment during a Cabinet meeting last month. To ensure the success of this transition, the ministry signed a memorandum of understanding on Wednesday with 11 major organizations representing the cultural and economic sectors in Seoul. The partnership includes the Korea Chamber of Commerce and Industry, the Korea Federation of SMEs (small and medium-sized enterprises) and various associations for museums, libraries and performing arts. Under the new initiative, the government aims to move beyond a state-led model and establish a sustainable cultural ecosystem through private sector cooperation. Participating institutions will offer disco