MBC's "Welcome, First Time in Korea?," a long-running reality travel show, has returned after a thoughtful makeover, kicking off its fourth season this evening. The show has been a trailblazer for foreigner-led travel shows and one of network's flagship programs, charming viewers with real stories from international guests exploring Korea. It has delivered fun and cultural connection over more than 400 episodes, all with solid 3 percent average ratings. Breaking free from traditional trips, the new season opens its doors to anyone worldwide with an interest in Korea, allowing visitors to explore and share their journeys. The production team has handpicked unexpected figures to uncover Korea's hidden charms and reaffirm the show's enduring power. "We dropped 'invited' because fans — big names even — emailed us wanting in. After some 300 Zoom calls over six months, we selected those genuinely eager to travel Korea. The show will also introduce unique national traits, inviting hosts from each country to the studio," the show's producer Jeon Min-kyung said during an online press confere