The Korea Times
Once a plain white storage jar for soy sauce and grain in late Joseon homes, Korea’s moon jar has risen to a multimillion-dollar blue-chip star of the global art market — and now, it has quietly come full circle, returning to Korean living rooms as a good luck décor staple and everyday lifestyle trend. Its soft silhouette and milky glaze have found a new place as visual therapy, offering a sense of quiet and warmth to Koreans in time of uncertainty and overload. Its round shape and white color are believed to carry yin energy and water, associated with wealth, while its full-moon form symbolizes stability and abundance at home. On a leading home decor and lifestyle commerce platform Ohou, a search for “moon jar” pulls up 1,718 items, from wall prints under 10,000 won ($6.5) to diffusers, vases, plant pots, doorbells and LED mood lamps in the 30,000 to 100,000 won range. KakaoTalk’s gift service also reflects the craze, showing 5,526 results for “moon jar,” from small home accents to house warming and new year gifts that users can send with a few taps. Budget retailer Daiso
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