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How to Know When It's Time to Evolve Your Brand — and How to Do It Right

How to Know When It's Time to Evolve Your Brand — and How to Do It Right

As businesses grow, their brands must evolve to reflect new goals and audiences. Here's how to refresh your identity thoughtfully, preserve trust and keep your message relevant.

  • Entrepreneur Entrepreneur
  • 3 saat, 6 dakika
A 55-year-old health founder shared 55 reasons he feels his fittest, sharpest, and happiest. 5 tips could add 10 years to your life.

A 55-year-old health founder shared 55 reasons he feels his fittest, sharpest, and happiest. 5 tips could add 10 years to your life.

Kevin Dahlstrom's tips for healthy aging include walking daily. He told Business Insider health has been a priority since he got sick in his 20s.

  • Business Insider Business Insider
  • 3 saat, 8 dakika
Dick's Sporting Goods plans to close some Foot Locker stores

Dick's Sporting Goods plans to close some Foot Locker stores

Dick's Sporting Goods plans to close underperforming Foot Locker stores following its $2.4 billion acquisition to boost profitability and growth.

  • FOX Business FOX Business
  • 3 saat, 20 dakika
Why Authenticity Is the New 'Purple Squirrel' of Entrepreneurship

Why Authenticity Is the New 'Purple Squirrel' of Entrepreneurship

Building a business that lasts isn't about luck or virality. It's about becoming the rare kind of leader who pairs conviction with consistency and integrity with execution.

  • Entrepreneur Entrepreneur
  • 3 saat, 36 dakika
Billionaire Richard Branson mourns his wife and partner of 50 years, Joan: ‘She was my best friend, my rock, my guiding light, my world’

Billionaire Richard Branson mourns his wife and partner of 50 years, Joan: ‘She was my best friend, my rock, my guiding light, my world’

Branson announced Joan's death on Tuesday. She was 80 years old.

  • FORTUNE FORTUNE
  • 3 saat, 41 dakika
How Turning Down Clients Could Actually Be Your Best Growth Strategy

How Turning Down Clients Could Actually Be Your Best Growth Strategy

Here's how businesses benefit from being selective with clients and choosing quality over quantity.

  • Entrepreneur Entrepreneur
  • 4 saat, 6 dakika
Give Venice a break — this nearby Italian town has the canals and fairy-tale charm without the crowds

Give Venice a break — this nearby Italian town has the canals and fairy-tale charm without the crowds

Discover Comacchio, a hidden gem in Italy with canals, fairy-tale charm, and fewer tourists than Venice.

  • Business Insider Business Insider
  • 4 saat, 20 dakika
Richard Branson confirms death of wife Joan: 'My best friend, my rock'

Richard Branson confirms death of wife Joan: 'My best friend, my rock'

  • FOX Business FOX Business
  • 4 saat, 25 dakika
This bride-to-be doesn't wear a lot of jewelry. Her mom and fiancé picked a massive, cocktail engagement ring for her anyway.

This bride-to-be doesn't wear a lot of jewelry. Her mom and fiancé picked a massive, cocktail engagement ring for her anyway.

A woman said yes when her fiancé proposed with a glittering cocktail ring. The internet is divided, but the bride-to-be says it's perfect for her.

  • Business Insider Business Insider
  • 4 saat, 33 dakika
A Campbell Soup VP is on leave after secret recording appears to show him mocking 'poor' customers, '3D-printed chicken'

A Campbell Soup VP is on leave after secret recording appears to show him mocking 'poor' customers, '3D-printed chicken'

An audio recording shows an apparent Campbell soup executive insulting company products, making racist comments, and claiming the meat is 3D-printed.

  • Business Insider Business Insider
  • 4 saat, 34 dakika
I update my will regularly. I see it as an act of love and responsibility to my daughter.

I update my will regularly. I see it as an act of love and responsibility to my daughter.

I've had a will since my daughter was born. I update it regularly, not because I'm morbid, but because I see it as an act of love and responsibility.

  • Business Insider Business Insider
  • 4 saat, 47 dakika
Cracker Barrel CEO says she felt like got 'fired by America' after redesign backlash

Cracker Barrel CEO says she felt like got 'fired by America' after redesign backlash

Cracker Barrel CEO Julie Masino reflected on being "fired by America" after massive customer backlash over the restaurant's remodeling earlier this year.

  • FOX Business FOX Business
  • 4 saat, 53 dakika
Ray Dalio reveals the surprising ‘single most important reason’ he’s succeeded in investing—and it has nothing to do with finance

Ray Dalio reveals the surprising ‘single most important reason’ he’s succeeded in investing—and it has nothing to do with finance

Meditation is what gives Dalio his famous bird’s-eye view, he said.

  • FORTUNE FORTUNE
  • 4 saat, 56 dakika
Sam Altman says OpenAI’s first device is iPhone-level revolutionary but brings ‘peace and calm’ instead of ‘unsettling’ flashing lights and notifications

Sam Altman says OpenAI’s first device is iPhone-level revolutionary but brings ‘peace and calm’ instead of ‘unsettling’ flashing lights and notifications

Altman said the AI-first hardware will be released in less than two years.

  • FORTUNE FORTUNE
  • 4 saat, 58 dakika
Markets wipe $250 billion off Nvidia as they digest Google’s revenge, with Gemini 3 emerging as ‘current state-of-the-art’

Markets wipe $250 billion off Nvidia as they digest Google’s revenge, with Gemini 3 emerging as ‘current state-of-the-art’

What if AI's version of Google turns out to be ... Google?

  • FORTUNE FORTUNE
  • 5 saat
The trade secrets legal battle between Carlyle-backed Yipit and Jefferies-owned M Science is over

The trade secrets legal battle between Carlyle-backed Yipit and Jefferies-owned M Science is over

The tussle between the two alternative data leaders was the talk of the industry.

  • Business Insider Business Insider
  • 5 saat, 1 dakika
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