Netflix's co-CEO shares how he pitched Trump on the Warner Bros. deal Netflix's bid for Warner Bros. won, but Paramount isn't giving up. Co-CEO Ted Sarandos isn't David Ellison, but he might also be on Trump's good side. Business Insider 4 gün, 23 saat, 19 dakika
How to Turn Your Franchise Conference Into a Year-Round Growth Engine How to turn a three-day event into twelve months of storytelling, culture-building and brand momentum. Entrepreneur 4 gün, 23 saat, 22 dakika
A.I. Videos Have Flooded Social Media. No One Was Ready. Apps like OpenAI’s Sora are fooling millions of users into thinking A.I. videos are real, even when they include warning labels. NYT Business 5 gün, 1 saat, 18 dakika
EXCLUSIVE: Danone CMO Linda Bethea to Exit as Food Giant Mulls Broader Marketing Changes Linda Bethea, Danone North America’s chief marketing officer, is leaving the business as the French food conglomerate rolls marketing in the U.S. under its broader leadership team in the region, […] Adweek 5 gün, 2 saat, 9 dakika
Ticker: CNN and CNBC Strike Partnership With Kalshi NBC News also announced a new digital subscription product. Adweek 5 gün, 2 saat, 55 dakika
Small Ad Biz, Big Reach: Netflix Gains Fuel for Advertiser Interest in Warner Bros. Deal Netflix’s WBD deal is less about buying an ad business and more about buying scale. Adweek 5 gün, 3 saat, 12 dakika
How Netflix’s WBD Merger Could Redefine the Battle for Streaming Ad Dollars Ad buyers and sellers reveal how Netflix's acquisition of WBD will impact the industry. Adweek 5 gün, 4 saat, 3 dakika