Sources: Elon requires banks seeking roles in SpaceX's IPO to subscribe to Grok and advertise on X; some banks are spending tens of millions integrating Grok (Maureen Farrell/New York Times)

Maureen Farrell / New York Times : Sources: Elon requires banks seeking roles in SpaceX's IPO to subscribe to Grok and advertise on X; some banks are spending tens of millions integrating Grok —  Mr. Musk is requiring Wall Street firms to purchase subscriptions to his A.I. chatbot if they want to advise on one of the largest initial public offerings in history.

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