From users to builders: How AI and low-code are rewriting who builds software

Citizen development and AI-driven “vibe coding” are reshaping how software is built inside organisations, shifting creation power from IT teams to everyday employees. The story begins with workers like Priya, a sales operations manager in Pune, who once depended on IT queues for automation but later built her own workflow tools using low-code platforms without writing code. Such “citizen developers” are now becoming central to enterprise productivity.

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