The Korea Times
Gwanghwamun Mixato, right, a cocktail collaboration between HiteJinro and Starbucks Korea, is displayed next to a bottle of Jinro Ilpoom, a distilled premium soju brand by HiteJinro. Gwanghwamun Mixato, which uses Jinro Ilpoom, is available exclusively at Starbucks Reserve Gwanghwamun in central Seoul. HiteJinro said Thursday it hopes to expand its premium soju market in Korea and help boost the tourism industry through its partnership with the major cafe chain. It is the first time Starbucks Korea has collaborated with a liquor company in Korea. Available at Bar Mixato inside the store, Gwanghwamun Mixato contains 8.2 percent alcohol. Its red hibiscus Tea and blue lime create a color palette reminiscent of the Taegeuki, the country’s national flag. Courtesy of HiteJinro
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