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Puma’s AI head says the brand is still giving ‘the keys to the consumer’ as it invests in digital concierge | Collector
Puma’s AI head says the brand is still giving ‘the keys to the consumer’ as it invests in digital concierge
Digiday

Puma’s AI head says the brand is still giving ‘the keys to the consumer’ as it invests in digital concierge

Puma , this month, debuted a new AI-powered “digital human” concierge named “Dylan” in its Las Vegas flagship.

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