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Tim Cook’s 15 years as Apple boss marked by profit absent awe | Collector
Tim Cook’s 15 years as Apple boss marked by profit absent awe
Economic Times

Tim Cook’s 15 years as Apple boss marked by profit absent awe

Tim Cook, succeeding Steve Jobs 15 years ago, guided Apple to a $4 trillion valuation by expanding digital services and hardware like Apple Watch and AirPods. Despite challenges like the scrapped "Titan" project and Apple Maps errors, Cook's leadership saw significant growth, though competition and regulatory scrutiny persist.

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