Traditional alcohol makers open their doors to help Korea revive rural tourism

Korea is expanding its effort to transform traditional liquor production into a cornerstone of rural tourism, designating five new facilities as part of a national network of breweries and distilleries to visit. The Ministry of Agriculture, Food and Rural Affairs, alongside the Korea Agro-Fisheries & Food Trade Corporation, announced the 2026 inductees on Wednesday, bringing the total number of recognized sites to 69. The Visit Our Brewery program, which began in 2013, selects breweries and distilleries that successfully blend historical significance with modern immersive programming to broaden the consumer base for traditional Korean spirits. The new selections reflect a push toward diversifying the nation’s traditional spirits through both high-tech production and traditional mastery. Among the designated sites is Danong Bio in Chungju, North Chungcheong Province, which operates a "Spirit House" featuring large-scale distillation and specialized oak-aging techniques. The facility recently secured a grand prize for its distilled spirits at the 2025 Korea Wine Challenge. In Jeongeup,

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