Collector
Globe brings digital, cyber safety awareness to Puerto Princesa | Collector
Globe brings digital, cyber safety awareness to Puerto Princesa
The Manila Times

Globe brings digital, cyber safety awareness to Puerto Princesa

MANILA, Philippines—Globe has expanded its cyber safety advocacy beyond major urban centers, bringing its Digital Thumbprint Program (DTP) to Puerto Princesa to help more Filipinos navigate the online world safely, confidently, and responsibly. Yoly Crisanto, Globe Chief Sustainability and Corporate Communications Officer, said that through DTP, the company intends to not only teach safe and responsible digital behavior but also help communities understand how to protect themselves in an increasingly connected world. “As cyber threats become more sophisticated, from online scams to data breaches, it is crucial that we empower Filipinos to stay one step ahead through awareness and education,” Crisanto said. She said Globe brought the learning directly to sectors where digital awareness can create immediate impact. At Western Philippines University, 100 students taking criminology, business administration, and marketing joined interactive DTP sessions focused on identifying suspicious online activity, safeguarding personal data, and making informed digital decisions that support both academic and future professional success, Globe said. Crisanto said the program also reached healthcare workers at ACE Medical Center Palawan, where 50 employees, including IT personnel, administrative staff, marketers, and interns, received practical guidance on cybersecurity hygiene and data protection. Strengthening cyber awareness in healthcare settings is increasingly important as institutions rely more heavily on digital systems to protect sensitive information, maintain operational continuity, and preserve trust, she explained. Globe said the DTP equips students, professionals, and communities with practical knowledge to recognize online threats, protect personal information, and build responsible digital habits. “The program has already reached millions of learners nationwide and is integrated into the K–12 curriculum of the Department of Education, reflecting its role in strengthening digital citizenship among young Filipinos,” Crisanto said. Meanwhile, Globe said the urgency for stronger cyber awareness continues to grow. Citing records from the Cybercrime Investigation and Coordinating Center, it said that the Philippines recorded 10,004 cybercrime complaints in 2024, more than triple the 3,317 cases reported in 2023. With complaints ranging from consumer fraud and phishing to identity theft and other cyber threats affecting both individuals and organizations, Globe noted that victims of online crimes lost nearly ₱198 million to malicious actors. It said that sessions also explored emerging technologies such as artificial intelligence, helping participants understand how innovation can improve efficiency while reinforcing the importance of ethical and secure digital practices to reduce risks such as data breaches and misuse. Digital responsibility becomes even more critical as more sectors adopt advanced technologies, according to the Globe executive. “In sectors like healthcare, where digital systems and even AI (artificial intelligence) are increasingly being used, we see both opportunity and responsibility,” Crisanto said. “AI can help accelerate progress in medical services and improve efficiency, but it must be guided by strong cyber hygiene and ethical digital practices. By educating both students and professionals, we are helping build a safer and more resilient digital ecosystem for everyone,” she added.

Go to News Site