Business Standard
The Bajaj group will diversify into the healthcare business next and plans to invest over Rs 2,000 crore in Pune over the next three years, a top official has said. Nirav Bajaj, the Chief Executive and Managing Director of Bajaj Integrated Health System, said the group will expand into up to 12 cities over the next decade. Bajaj, the first representative from the fifth generation of the over-century-old business family to helm operations, said the group is aiming to pioneer a healthcare model consisting of a tiered approach with a clinic, ambulatory services, home care and a hospital. "We want to treat you from prevention to acute intervention, and move you away from the hospital as much as possible. We are actually attempting to push it away from the hospital to treatment at the right venue, depending on the acuity of the needs," Bajaj, who is in his mid-30s, told PTI. The business will not use the usual metrics of calculating scale, like the number of beds or the average revenue
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