The Korea Times
The 2026 Seoul Spring Festival drew 7.06 million visitors over its 26-day run at Han River parks, the Seoul Metropolitan Government said Tuesday, representing an 8.5-fold increase over the 820,000 who attended last year's shorter edition. The festival, held April 10 through May 5 at Yeouido, Ttukseom, Jamsil and other Han River parks, marked the event's expansion from a seven-day downtown format to a monthlong riverfront celebration. Foreign visitors numbered 1.17 million, accounting for about 17 percent of total attendance. During the "Super Week" golden holiday period from May 1 to 5, attendance reached 1.85 million, nearly triple the 641,190 recorded during the comparable period last year. Over the same stretch, daily ridership on the Hangang Bus rose roughly 125 percent from prefestival levels, while sales at riverside pier vendors surged 256.9 percent. Flagship programs drove much of the turnout. The Wonder Show — combining K-pop, dance and fashion — sold out during the preregistration period. The nightly Signature Show at Yeouido's Mulbit Square drew about 80,000 spectators, e
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