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TEEN SCRUTINY: Hilton College and others grapple with the cost of commercialisation in school sports | Collector
TEEN SCRUTINY: Hilton College and others grapple with the cost of commercialisation in school sports
Daily Maverick

TEEN SCRUTINY: Hilton College and others grapple with the cost of commercialisation in school sports

From R9,500 commercialisation conferences to millions of livestream views, school sport is increasingly being drawn into a professionalised, high-pressure economy. Coaches, psychologists and parents say its educational and developmental purpose is being displaced by performance and profit, while legal experts warn that children risk being reduced to unpaid entertainers in a rapidly expanding youth sports industry.

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