How IBM AI Is Helping Ferrari Build F1 Superfans

Ferrari is partnering with IBM to use artificial intelligence in order to transform Formula 1 followers into highly engaged “superfans”. — The project focuses on using AI systems to analyze fan behavior, race data, and engagement patterns in order to deliver more personalized content and experiences. — Fans will receive tailored race summaries, interactive app […] The post How IBM AI Is Helping Ferrari Build F1 Superfans appeared first on La Nouvelle Tribune .

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