TripWorks launches Lead Center: The first native CRM purpose-built for tour and activity operators

TripWorks, the operating system for modern tour and activity businesses, today announced the launch of Lead Center, the first native customer relationship management (CRM) and sales pipeline built directly into a booking platform for tour, activity, and attraction operators. For years, operators have been forced to duct-tape together spreadsheets, inboxes, third-party automations, and generic CRMs to manage high-value sales activity. But traditional CRMs were built for software pipelines – not live departures, fluctuating capacities, guide schedules, guest counts or inventory that moves in real time.

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