EXCLUSIVE: Criteo Cuts ChatGPT Ad Minimums, Offers Incentives to Woo Retailer Brands | Collector
Adweek
EXCLUSIVE: Criteo Cuts ChatGPT Ad Minimums, Offers Incentives to Woo Retailer Brands
The ad tech firm has lowered campaign minimums from $50,000 to $10,000 and is providing media-match deals as competition for ChatGPT ad dollars intensifies.