Real vs fake Pashmina: How to spot an authentic Kashmiri shawl

India's premium textile market faces a credibility gap in Pashmina shawls due to widespread misrepresentation. Authentic Pashmina, rooted in specific geography and manual craftsmanship, is being imitated by machine-made and blended fiber products. This trend directly impacts Kashmiri artisans, highlighting the growing need for buyer awareness and certification.

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